Since I discovered Everlane, which was, admittedly, a little late, I’ve become obsessed. I’m not only impressed with their clothing (I have two v-neck tees, a boyfriend tee and a cashmere cardigan), but I appreciate their social media outreach, customer service, and dedication to DOING THE RIGHT THING.
However, I do share my Canadian friends frustration that they don’t ship to Canada. Incidentally, so does Everlane. We first heard about their decision to ship to Canada from a comment on this post from their social media manager, Eva, and they launched their “ship to Canada” campaign earlier this month. Basically, it’s a kickstarter campaign, and if they don’t reach their goal of raising $100,000 by 3/21, they can’t ship to Canada.
Pledges start at $15, and if you live in the US, this is the only option for you: if you pledge $15, you get a $15 credit to Everlane once their goal is reached, free shipping for the month of April, and a personal email from an Everlane rep. I’m going to do this one – it’s kind of a no-brainer, really. For Canadians, there are lots of options left to pledge, and in most cases, your pledge translates to credit at Everlane, so you get double your value for your money.
Please take a look at the campaign page (watch the video!) and do what you can to support the effort. Show Everlane that we believe in what they’re doing and that there is DEMAND for them to ship to Canada.
Let me know in the comments if you end up pledging!